Marketing & Advertising Compliance – Two Part Series, Webinar

Name: Marketing & Advertising Compliance – Two Part Series, Webinar
Start: 2021-10-13T13:30:00-05:00
End: 2021-10-13T15:30:00-05:00

October 13, 2021 @ 1:30 pm - 3:30 pm CDT

In-depth discussion of UDAP/UDAAP requirements – attention to unfair, deceptive, and abusive acts and practices (UDAAP). Plus – what may be considered abusive? How can you stay clear of trouble? Don’t miss the forest for the trees.
Examples of unfair and/or deceptive advertising
Discussion of enforcement actions and UDAP practices, plus recommendations
Sales practices and conduct risk – what are the issues? What will examiners look for? How best to be ready
Marketing services agreements – attention on third-party activities
Native advertising issues
Deposit advertising, including Reg. DD requirements
Tax reporting issues
FDIC official advertising statement requirements – plus updates
Nondeposit Investment Product (NDIP) and insurance sales provisions
Rules prohibiting lotteries – what can and can’t you do with drawings and contests?

Fair Housing Act (FHA) rules – the Equal Housing Lender logo and statement
Fair lending considerations in marketing and advertising – what to be aware of and hot spots (such as geographical restrictions/redlining)
Digital redlining issues
Truth in Lending/Reg. Z requirements, including additional requirements for mortgage loans
Tax deductibility issues
Marketing campaigns – privacy issues and sharing data and information with affiliates and non-affiliated third parties
Prescreening campaigns – FCRA requirements
Offering free credit reports
Guidance on the use of testimonials in advertising
Social media – regulatory guidance and cautions
TCPA (Telephone Consumer Protection Act) – Do Not Call requirements, plus related Do Not Solicit issues
TSR (Telemarketing Sales Rule) fraud issues
Email issues – CAN-SPAM and other concerns
Does anyone use faxes anymore? The Junk Fax Prevention Act
Online marketing to children – COPPA