Thursday, September 23, 2021
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Marketing & Advertising Compliance – Two Part Series, Webinar

October 13 @ 1:30 pm - 3:30 pm CDT

Click Here to Register

Covered Topics

Marketing & Advertising – Part 1: October 13, 2021 1:30 PM CT

  • In-depth discussion of UDAP/UDAAP requirements – attention to unfair, deceptive, and abusive acts and practices (UDAAP). Plus – what may be considered abusive? How can you stay clear of trouble? Don’t miss the forest for the trees.
  • Examples of unfair and/or deceptive advertising
  • Discussion of enforcement actions and UDAP practices, plus recommendations
  • Sales practices and conduct risk – what are the issues? What will examiners look for? How best to be ready
  • Marketing services agreements – attention on third-party activities
  • Native advertising issues
  • Deposit advertising, including Reg. DD requirements
  • Tax reporting issues
  • FDIC official advertising statement requirements – plus updates
  • Nondeposit Investment Product (NDIP) and insurance sales provisions
  • Rules prohibiting lotteries – what can and can’t you do with drawings and contests?

Marketing & Advertising – Part 2: November 2, 2021 10:00 AM CT

 

  • Fair Housing Act (FHA) rules – the Equal Housing Lender logo and statement
  • Fair lending considerations in marketing and advertising – what to be aware of and hot spots (such as geographical restrictions/redlining)
  • Digital redlining issues
  • Truth in Lending/Reg. Z requirements, including additional requirements for mortgage loans
  • Tax deductibility issues
  • Marketing campaigns – privacy issues and sharing data and information with affiliates and non-affiliated third parties
  • Prescreening campaigns – FCRA requirements
  • Offering free credit reports
  • Guidance on the use of testimonials in advertising
  • Social media – regulatory guidance and cautions
  • TCPA (Telephone Consumer Protection Act) – Do Not Call requirements, plus related Do Not Solicit issues
  • TSR (Telemarketing Sales Rule) fraud issues
  • Email issues – CAN-SPAM and other concerns
  • Does anyone use faxes anymore? The Junk Fax Prevention Act
  • Online marketing to children – COPPA